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Our Story - The Birth of Culturisk
Culturisk was born from a simple yet profound realization—businesses struggle to navigate cultural, social, and market complexities. The world is hyperconnected, yet brands often fail to resonate deeply with their audiences. Marketing strategies remain transactional, execution lacks cultural depth, and data insights are often disconnected from real human behaviour.
Our Founder, Rajat Maske, saw this gap firsthand. With a background in marketing, communication, and product strategy, he understood that businesses need more than just campaigns and analytics—they need cultural intelligence, strategic execution, and meaningful engagement.
Culturisk was founded to bridge this divide, helping brands not just enter new markets but embed themselves authentically within them.
Our Team
Rajat Maske
Founder & CEO
Rajat founded CULTURISK to marry marketing with culture. With an MBA in Marketing & IB, he brings 5+ years of strategic experience.
Chirag Malviya
Creative Director
Chirag is a creative head with speciality in video, motion design, and visual storytelling with a cinematic edge. He has 3+ years experience.
Krunal Patole
Head of Design
Krunal is Head of Design with UI/UX designing expertise along with graphic design. He crafts intuitive, minimalist interfaces & designs.
Our Approach
At Culturisk, we combine deep cultural intelligence with data-backed marketing strategies to ensure brands connect authentically with their audiences. Our research-driven approach integrates manual insights, digital data, and real-world cultural analysis to craft strategies that are both human-centered and analytically precise.
We leverage multiple data sources to build accurate, actionable, and market-relevant strategies:
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Manual Data Collection – Conducting on-ground qualitative surveys, interviews, and ethnographic studies to capture deep cultural insights.
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App Data & Website Analytics – Analyzing user behavior, engagement patterns, and conversion trends for digital optimization.
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Online Trend & Social Listening – Monitoring consumer conversations, emerging trends, and sentiment shifts across digital platforms.
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Market-Specific Cultural Studies – Understanding historical, social, and economic influences that shape consumer behavior.
By merging human insights with digital intelligence, Culturisk ensures brands position themselves authentically, communicate effectively, and scale sustainably in diverse cultural landscapes.
Us in Numbers
$2M+
Clients’ Income during the Last Year
10
Industries Served
15
Business Partners in over 4 Countries
5
Years of Experience